Wednesday, May 6, 2020

Essay about PG Case Study - 916 Words

In this case of Procter and Gamble (Pamp;G) and Wal-Mart’s partnership, the main issue seemed to be caused by a third-part company’s collaboration with Wal-Mart which interfered the healthy partnership between Pamp;G and Wal-Mart, also threatened Pamp;G’s leading position in the diaper market. Pamp;G’s diaper brand – Pampers has been the industrial leader in the relevant segment for years. Pamp;G has been developing a long-established partnership with Wal-Mart based on a just-in-time ordering and delivery system for disposable diapers featured with the electronic-data-interchange system linking Wal-Mart vendors with Pamp;G factories. The result of this collaboration created a win-win situation which let Wal-Mart reduced both†¦show more content†¦It was clearly stated in the case that the products from those private-label brands can be 20 percent, or in some cases even 30 to 40 percent less than first-tier national brands. No matter what str ategies Pamp;G would use, it has to be related to a series of price adjustments to absorb the impact of the entering of low priced private-label product – in this case, Wal-Mart’s private-label diapers supplied by Kimberly Clark. Although the case didn’t provide any alternative solutions to the situation, in my opinion there were two main options to resolve the problem. The first option is to lower the price of Pamp;G’s diaper product to better compete with Wal-Mart’s private-label. The second option is to mainly maintain or slightly raise the price to establish Pamp;G’s diaper brand – Pampers as a premium brand in the segment. As I mentioned before, when the concern came down to the price, it seems that it’s inevitable for Pamp;G to reduce the price of their diapers in order to stay in the leading position of the segment. Although Pamp;G has all the rights and reasons to market Pampers as a premium brand with the high quality diapers and the intimate community service and relationships they’ve developed over years by marketing campaigns. However the research data from Huggies Every Little Bottom Study – Diaper need in U.S. and Canada* shows that one fifth of the North American mothers are struggling to provide diapers for their babies. It is obvious that affordabilityShow MoreRelatedPG: Case Study592 Words   |  2 PagesPG: Case study Key performance gaps In 2005, the renowned pharmaceutical giant PG was restructured into three interdependent global organizations, one organized by product category, one by geography, and one by business processes. During its earlier history, the company had been quite successful in generating synergy between knowledge and best practices. However, PG had begun to lag in keeping up with customer demand in terms of generating new products and bringing existing products to theRead MorePG Case Study2393 Words   |  10 PagesSummary Statement/Abstract Pamp;G is a global company that is involved in many different markets including beauty and grooming and household care. The company has been through a lot of change due to the O2005 project that was undertaken in 1999 and saw a complete overhaul of the company during those years. One product that also was involved a lot during that time was the SK-II skin care product which was popular in Japan and a man named de Cesare wanted to take the product global to either theRead MoreCase Study of PG Tide4620 Words   |  19 Pagesseason Strategy for 2 in India Brand Strategist The Dream Team Season 2 Case Study for Strategy Development S T R AT E G Y F O R T I D E I N I N D I A Case Background The Mint, 3rd December 2012: In a recent global investor meeting, Procter Gamble afï ¬ rmed that a strong momentum in developing markets continues to be a key part of its strategy. It said it will invest resources on the biggest opportunities, and aim for proï ¬ table expansion by focusing on growing markets, increasing marketRead MoreCase Study of PG (Marketing Issues)913 Words   |  4 Pages| Case 5: Pamp;G | | ------------------------------------------------- Company Background Porter and Gamble (Pamp;G), founded in 1837, is one of the biggest consumer goods company over the world. Pamp;G sells shampoos, baby care products, medicine and food etc. It not only diversified the product range but also the product width. Therefore, Pamp;G has several brands under one single category but aimed with different customer segments. Pamp;G is also famous for its innovative andRead MoreCase Study PG Sk-Ii Product in Japan and East Asia1527 Words   |  7 PagesPamp;G Japan SK-II Case Study Up to 1984, Pamp;G’s Japanese operation was a failure due to the following reasons: 1. Pamp;G did not take the time to determine the local needs based on the culture and common practices amongst the Japanese people. The product development was based on Western markets and it was assumed that it would streamline itself to other areas of the world. An example cited in this case study was the use of tap water for laundry washes without implementing aRead MoreCase Study: P G Scope vs Plax Essay examples1071 Words   |  5 PagesDefine the problem Plax entering the market in 1998 has seen a significant attainment in market share in which the competition lead by PG, Scope, has 32%. With Plaxs attainment in two years time, PG sees the potential of losing market shares in the product category. She is concerned that with all the competitions such as Listerine following suit of Plaxs new position for the product category of Plaque fighter in addition to fresh breath and killing germs. She must come up with a plan of actionRead MoreProcter and Gamble Case Study1120 Words   |  5 PagesCASE ANALYSIS â€Å"Leadership, Innovation and Change at Procter and Gamble† Procter and Gamble has capitalized on innovation and creativity to lead the consumer and household product industry. This paper will explore some strengths and weaknesses, as well as opportunities and threats that Procter and Gamble had utilized to sustain its success and competitiveness. This case study will also explore some characteristics of innovative organizations and why they have chosen to be innovative. I. SituationRead MorePG Always / Whisper1719 Words   |  7 Pagesto â€Å"Whisper†. The Singapore operation increasingly depended on Pamp;G Japan, which used Whisper since Pamp;G was blocked from using Always. The strategies for name change come in three alternatives: (1) the name change would be introduced swiftly; (2) the name change could be phased in for different items at different times; and (3) Whisper products could be introduced and co-exist with Always. Analysis To better evaluate the case, Pamp;G’s marketing mix will be used to identify the internal andRead MoreCase Study: Procter and Gamble’s Business Strategy Essay examples791 Words   |  4 PagesCase Study Questions (1) What is Procter Gamble’s business strategy? What is the relationship of collaboration and innovation to that business strategy? Procter Gamble uses â€Å"distributed development† as part of their global model. This model allows for the adaptation in a set of tools and practices that fit an organization’s needs. This can range from project management procedures to specific chain of tools used by company’s development team. PG shares the model for increased communicationsRead MoreThe Award of Best Commercial Goes to... Essay725 Words   |  3 PagesRunning Head: Case Study: And the Award for the Best Commercial Goes To†¦ CANADIAN ORGANIZATIONAL BEHAVIOUR Choudhry Shahid Nadeem Columbia College, Calgary Sid Horovitz (Facilitator) Assignment # 02 OCT, 17 2012 Case Study: And The Award For Best Commercial Goes To†¦ Synopsis: PG Canada is a subsidiary of the world’s largest consumer products company Procter Gamble. The company is continuously looking on the best ways to adopt for its employees

No comments:

Post a Comment

Note: Only a member of this blog may post a comment.